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PKPR is a boutique PR and marketing services agency specializing in developing intelligent campaigns that help our clients achieve the audience and acclaim they deserve.

Dec 07, 2006 11:59 PM

Look, Love, Listen, Respect Debuts

Look, Love, Listen, Respect is a public service announcement campaign starring Susan Sarandon, Whoopi Goldberg, Rosie Perez, and Amanda Peet. A collaboration between HIV Forum NYC and the Callen-Lorde Community Health Center, the campaign breaks new ground by enlisting female spokespersons to highlight the essential role that love, respect, and self-esteem play in helping gay men lead safe, healthy, and fulfilling lives.

PKPR helped spread the word by implementing an aggressive online campaign targeting mainstream media, gay media, and blogs. Coverage included the New York Times, PlanetOut, LOGO, and Towleroad.

Permalink | Posted on Dec 07, 2006 at 11:59 PM by Patrick Kowalczyk
Client: Look, Love, Listen, Respect

Oct 12, 2006 7:53 PM

Fotolog raises $4 million

Signaling continued growth for one of the world’s largest social networking sites, Fotolog announced this week that it has raised $4 million in Series C funding from BV Capital and 3i. Since March 2005, Fotolog has raised three rounds of funding from BV Capital, 3i, and private investors for a total of $12 million. Fotolog membership has surged from 1 million to more than 4.7 million in the past 20 months, pushing Fotolog into the top 50 websites worldwide, according to Alexa Rankings.

Check out an interview with Fotolog co-founder Adam Seifer at GigaOm, as well as coverage in Mashable, Mediapost, Digital Media Wire, PaidContent, and more.

Permalink | Posted on Oct 12, 2006 at 7:53 PM by Patrick Kowalczyk
Client: Fotolog

Sep 30, 2006 12:13 AM

Queer Lounge Debuts in Toronto

For the first time, Queer Lounge rolled out the red carpet at the Toronto International Film Festival. PKPR managed publicity for its expansion and ensured it made a splash amidst all the competition.

Coverage included in depth features in The Toronto Sun, The Globe and Mail, and Xtra.  A highlight of the week was a raucous party celebrating the screening of John Cameron Mitchell’s Shortbus. Check out the scene from the party on PerezHilton and Blog Toronto.

Permalink | Posted on Sep 30, 2006 at 12:13 AM by Patrick Kowalczyk
Client: Queer Lounge, a Program of GLAAD

Sep 18, 2006 9:21 PM

Families Put Spotlight on Peace

Marking the fifth anniversary of 9/11, more than 30 victims of terror from around the world gathered in New York City for a historic conference highlighting solutions to terrorism that break the cycle of violence. To raise awareness of the conference—and ensure that the voices of those who support peaceful conflict resolution were included in anniversary coverage, PKPR booked leaders of Peaceful Tomorrows on more than 20 radio shows around the country, including Milwaukee, Detroit, Tampa, Los Angeles, and Boston, as well as appearance on USA Radio and Pacifica’s Democracy Now. A highlight of the campaign was a joint appearance on CNN by Terry Rockefeller, who lost her sister in the 9/11 attacks, and Beatriz Abril, who lost her brother in the Madrid bombings.

Permalink | Posted on Sep 18, 2006 at 9:21 PM by Patrick Kowalczyk
Client: September 11th Families for Peaceful Tomorrows

Aug 30, 2006 11:29 PM

PKPR Launch Strategy Profiled in PR Week

PKPR’s strategy for the launch of Sherman’s Travel magazine was profiled in PR Week’s Launch Pad column.

PKPR launched the magazine, a spin-off from the travel site, by placing an exclusive story in the New York Times and then going wide to trade and consumer media, including USA Today, Los Angeles Times, Mediaweek, and Washington Post.

Permalink | Posted on Aug 30, 2006 at 11:29 PM by Patrick Kowalczyk
Client: ShermansTravel Media

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