mydeskfriend is a small robot companion that lives on your desk, next to your computer. With its own life and personality, it connects to your Facebook profile to keep you in touch with your community. mydeskfriend was developed by Arimaz, a technology company based in Switzerland. PKPR is managing the November 2009 launch of mydeskfriend in the United States.

Visit the mydeskfriend Website →

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Tiny robot brings Facebook to life

By Patrick Kowalczyk

Dec. 14, 2009

PKPR managed the launch of mydeskfriend, a tiny robotic penguin that connects users to Facebook and other Websites. To kick off the campaign, PKPR oversaw the creation of the launch video above, which was included in dozens of articles about the product. Highlights of the launch coverage include CNET,’s Techland, Gizmodo, AOL’s Asylum, UberGizmo, Best Stuff, Roger’s Spotlight, Neon Punch, and Coated.

PKPR also arranged product giveaways on sites like Gear Diary and Gadgeteer.

Permalink | Posted on Dec 14, 2009 at 2:18 AM by Patrick Kowalczyk

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