Wonderwall is MSN’s exclusive celebrity destination. Launch in February 2009, it has quickly become the #2 celebrity site on the Web, with over 11MM unique users coming to the site every month. Its innovative design, based on a dynamic wall of photos scrolling horizontall, and its witty editorial tone makes it stand out in the crowded digital celebrity space.
Visit the Wonderwall from MSN Website →
By Patrick Kowalczyk
Jul. 16, 2010
Who do celebrities secretly wish followed them on Twitter? Wonderwall.com asked some of the biggest celebrity Tweeters and got some surprising answers.
The responses from stars like Russell Simmons, Joss Stone, Brandy, and James Van Der Beek generated major buzz, including an exclusive photo gallery on The Huffington Post and a feature on Entertainment Weekly.
Permalink | Posted on Jul 16, 2010 at 11:49 PM by Patrick Kowalczyk
By Patrick Kowalczyk
Jul. 01, 2010
Hailed as a “mini Chris Matthews” by MTV, Lucy, Wonderwall’s intrepid 9-year old reporter, has become a bit of Web celeb. Her interview with actor Jason Segal was named one of the top videos of the day by Gawker, while other outlets from USAToday.com to J-14 have sung her praises.
Permalink | Posted on Jul 01, 2010 at 11:58 PM by Patrick Kowalczyk
By Patrick Kowalczyk
May. 12, 2010
Twitter is teeming with celebrities, and their Tweets have become a ripe target for satire. Case in point: Celebritweets Theater, an animated series from MSN’s Wonderwall which imagines the real story behind some of the more bizarre celebrity Tweets.
To introduce the series to a wider audience, PKPR secured features on Celebritweets Theater to influential sites covering the intersection of pop culture and social media, including Mashable, Tubefilter News, and The Frisky. Individual episodes have also been highlighted in diverse outlets from CosmoGirl and Buzzfeed to Awards Daily and Ear Sucker.
Permalink | Posted on May 12, 2010 at 11:17 PM by Patrick Kowalczyk
By Patrick Kowalczyk
Mar. 09, 2010
Who doesn’t love a little gossip…
When Project Runway’s Tim Gunn questioned the style taste of the Kardashians in an exclusive interview with Wonderwall, PKPR’s buzz-making machine kicked into high gear. After strategically placing items on the interview in key outlets like Pink is the New Blog, Perez Hilton, Huffington Post, and NYMag.com, the story snowballed into a gossip free-for-all, prompting segments on The Joy Behar Show and The Wendy Williams Show and in-depth feature (“Kim vs. Tim”) in the New York Post
Permalink | Posted on Mar 09, 2010 at 11:28 PM by Patrick Kowalczyk
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