Wonderwall Sparks Gossip Frenzy

By Patrick Kowalczyk

Mar. 09, 2010

Who doesn’t love a little gossip…

When Project Runway’s Tim Gunn questioned the style taste of the Kardashians in an exclusive interview with Wonderwall, PKPR’s buzz-making machine kicked into high gear. After strategically placing items on the interview in key outlets like Pink is the New Blog, Perez Hilton, Huffington Post, and NYMag.com, the story snowballed into a gossip free-for-all, prompting segments on The Joy Behar Show and The Wendy Williams Show and in-depth feature (“Kim vs. Tim”) in the New York Post

Permalink | Posted on Mar 09, 2010 at 11:28 PM by Patrick Kowalczyk
Client: Wonderwall from MSN

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