PKPR has helped position BYkids—a nonprofit that teaches citizenship and empathy through documentaries created by young filmmakers—as a leader in youth media education and global civic engagement.
We successfully promoted multiple PBS season premieres, securing coverage in education outlets like The 74 Million and Fair Planet, as well as mainstream media including The Baltimore Sun, U.S. News & World Report, and NPR affiliate WYPR-FM. By framing BYkids’ programming as essential educational content that sparks classroom and community conversations around complex global issues, we elevated the organization’s profile across schools, public television, and international film festivals.