For back to school, PKPR focused on position Moleskine gear as an essential for stylish and smart college students, highlighting products like the Evernote collection, academic year planners, and its new line of backpacks. Coverage highlights included The Wall Street Journal, Bustle, one of the fastest growing lifestyle sites for young women, Fast Company, PopSugar, Racked, Better Homes & Gardens (above), Pink & Black, and College Lifestyles.
The Moleskine notebook is the heir and successor to the legendary notebook used by artists and thinkers over the past two centuries. In 1997, a small Milanese publisher brought the legendary notebook back to life, choosing this literary name to revive an extraordinary tradition and accompany the creative professions of our time.
Today Moleskine is a brand that encompasses a family of nomadic objects dedicated to our mobile identity, synonym for creativity and an inspiration for ideas, projects and spontaneous collaborations. Moleskine is now also a series of collections that go beyond paper: bags, writing instruments and reading accessories.
