Skip to main content

Clients in the News

Moleskine Opens First Store in U.S.

Moleskine fans rejoice! The first Moleskine store in the United States opened at The Time Warner Center in New York City late last month.

PKPR arranged for media outlets to have a sneak preview of the store on the evening before it opened. Outlets singing the praises of the smartly-designed store featuring the full range of Moleskine collections – notebooks, journals, bags, pens, and more – included New York MagazineTime Out New YorkDailyCandyRackedDwellPureWow New YorkComplex, Thrillest’s The Crosby Press, and The Scout.

Want to experience the Moleskine store from your desktop? No one does it better than this awesome segment by Marketplace.

PKPR Client: Moleskine

PKPR has served as Moleskine’s North America agency of record from 2012–2017 and again from June 2020 to the 2022, securing nearly 20 in-depth brand stories in top-tier outlets including The New York Times, WWD, Forbes, Businessweek, Adweek, Fast Company, Digiday, Fortune, and Retail Dive.

To promote the 2021 launch of the Moleskine Studio Collection, PKPR organized virtual events featuring the collection’s artists and leading media. Highlights included an Instagram Live chat between Cool Hunting editor-in-chief Josh Rubin and artist Olimpia Zagnoli, and a video studio tour with artist Dinara Mirtalipova for Cultured Magazine.

PKPR also developed the #MyMoleskineStory social media influencer campaign for the holiday season, partnering with four influencers to create authentic content showcasing their passion for Moleskine alongside a promo code. The campaign generated thousands of clickthroughs to the Moleskine store.

Learn more about Moleskine →

More News about Moleskine