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New Moleskine Bags, Wallets in WWD, Lucky

Moleskine myCloud Bags from Moleskine ® on Vimeo.

“Paging Mark Zuckerberg—there’s a new line of Silicon Valley-approved accessories in town.”

That’s what Lucky Magazine said about the sleek new line of bags and wallets unveiled by Moleskine last week. PKPR placed an exclusive on the brand’s expansion into accessories with WWD and secured launch week coverage in outlets like StylecasterSelectismGeekDadThe ManualDexigner, and more.

PKPR Client: Moleskine

The Moleskine notebook is the heir and successor to the legendary notebook used by artists and thinkers over the past two centuries. In 1997, a small Milanese publisher brought the legendary notebook back to life, choosing this literary name to revive an extraordinary tradition and accompany the creative professions of our time.

Today Moleskine is a brand that encompasses a family of nomadic objects dedicated to our mobile identity, synonym for creativity and an inspiration for ideas, projects and spontaneous collaborations. Moleskine is now also a series of collections that go beyond paper: bags, writing instruments and reading accessories.

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