To help drive entries for the 2008 Webby Film and Video Awards, PKPR recommended that the Webbys develop a list of the 12 most influential Web video moments of all time.
The final list, which included everything from the Star Wars Kid to Senator George Allen’s infamous “macaca” incident, attracted major attention. PKPR secured segments Webby Awards executive director David-Michel Davies on Good Morning America, Fox News Channel, ABC News, and Public Radio International, and placed items on leading blogs from Boing Boing to Screenhead.
