Matti Yahav, CMO of Fiverr, published an op-ed in Fortune about the rise of AI video and how it’s disrupting traditional marketing. Highlighting Fiverr’s recent 30-foot sign spelling out the name of AI video director Billy Boman over the 101 in Los Angeles, Yahav reflects: “The gap between someone who can operate AI tools and someone with genuine judgment is the one that will define who thrives and who gets replaced.”
Fiverr in Fortune
