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Goldie in Bon Appétit

Now that’s what we call jaw-dropping (and mouth-watering!) – Goldie by Sourhouse graces the entire first page of the holiday gift guide in the December issue of Bon Appétit magazine.

The world’s most trusted magazine for home chefs and bakers writes: “The most dedicated baker on your list will nerd out for Goldie by Sourhouse, a science-lab-chic sourdough starter warmer that keeps the dough in the ‘Goldilocks Zone’ of 75 to 82 degrees.”

Fun fact: A full-page ad in Bon Appétit magazine costs $116,000 – making this placement even sweeter. ​​​​​​​​​​​​​​​​

PKPR Client: Sourhouse

PKPR client Sourhouse envisions a world where people gather daily to share homemade sourdough bread and other fermented foods.

PKPR launched Sourhouse with a strategic campaign around its debut Kickstarter, securing early buzz in Apartment Therapy’s The Kitchn, The Spoon, and Mental Floss.

We executed a comprehensive media strategy that placed Sourhouse products in top-tier reviews with outlets like The New York Times, Good Housekeeping, Serious Eats, Design Milk, and Wired. Our targeted gift guide outreach delivered placements in Bon Appétit, Saveur, Domino, and Country Living. We also built media momentum around key trade events like the Inspired Home Shows in Chicago and New York, cultivating relationships with major outlets including Tasting Table, the Today Show, and Bloomberg.

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