Storyful is being quoted in all the right places! Modern Retail tapped SVP Tara Naughton to explain how social media is accelerating consumer scrutiny of nutritional label claims — and how brands can monitor those conversations early to get ahead.
“Storyful data and insights show consumers are paying close attention to claims about the brands they consume, and that can create increased virality,” Naughton said. The piece also caught the attention of Food Bible, which highlighted Storyful’s insights in their coverage.
