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Clients in the News

Fiverr in Inc.

By Patrick Kowalczyk, 7 October 2026

New survey data from Fiverr, a PKPR client, was featured in Inc. this past week, revealing an increase in demand for GEO specialists and a decrease in demand for traditional SEO specialists. The data from Fiverr’s Holiday Marketing Index, which surveyed hundreds of top-rated freelance workers in UGC, SEO, GEO, and e-commerce, signals that brands are targeting AI search optimization for this upcoming holiday season.

Fiverr VP of Global Brand Communications Shiri Hellmann said, “Retailers are turning to specialists who know how to get recommended by AI search tools and creators who know how to earn a shopper’s trust.”

PKPR Client: Fiverr

Fiverr is a publicity client of PKPR. Our team helps Fiverr secure media coverage, manage communications, and highlight their freelance marketplace innovations to millions of users worldwide.

Fiverr’s mission is to change how the world creates and works together. We exist to democratize access to talent and to provide talent with access to opportunities so anyone can grow their business, brand, or dreams. From small businesses to Fortune 500, nearly 4 million customers worldwide worked with freelance talent on Fiverr in the past year, ensuring their workforces remain flexible, adaptive, and agile. With Fiverr Business Solutions, large companies can find the right talent and tools tailored to their needs to help them thrive and grow. On Fiverr, you can find over 700 types of skills, ranging from programming to 3D design, digital marketing to content creation, from video animation to architecture. 

Learn more about Fiverr →

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