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Clients in the News

Moleskine + Evernote = Fast Company, NBC

In a genius collaboration, Moleskine has partnered Evernote to create the Evernote Smart Notebook, which will enable users to digitize and search their hand-written notes and sketches with a snap of their iPhone camera.

PKPR used the announcement as a news peg to secure coverage on Moleskine and its larger initiative aimed at bridging the analog and digital worlds. Two highlights included an interview with Moleskine CEO Arrigo Berni on NBCNews.com and an interview with Moleskine America president Marco Beghin in Fast Company. Stay tuned for reviews of the Evernote Smart Notebook in Wall Street Journal, Wired, and Mashable when it goes on sale in stores on October 1st.

PKPR Client: Moleskine

The Moleskine notebook is the heir and successor to the legendary notebook used by artists and thinkers over the past two centuries. In 1997, a small Milanese publisher brought the legendary notebook back to life, choosing this literary name to revive an extraordinary tradition and accompany the creative professions of our time.

Today Moleskine is a brand that encompasses a family of nomadic objects dedicated to our mobile identity, synonym for creativity and an inspiration for ideas, projects and spontaneous collaborations. Moleskine is now also a series of collections that go beyond paper: bags, writing instruments and reading accessories.

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