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PRX’s ‘99% Invisible’ Breaks Kickstarter Record

99% Invisible, a “tiny radio show about design” that is distributed by Public Radio Exchange (PRX), raised $170,477 from 5,661 backers, making it Kickstarter’s most funded journalism campaign ever!

Hosted by Roman Mars, who has been dubbed “the Ira Glass of design” by The New York Times design columnist Allison Arieff, 99% Invisible is the latest public radio show and podcast distributed by PRX to become a runaway hit. It recently reached #1 on the iTunes podcast charts, as well as #1 in both the Arts and Design categories.

PKPR leveraged 99% Invisible’sKickstarter success to get the program and PRX coverage in MediabistroCurrentCore77, East Bay Express,  and Smart Planet.

PKPR Client: Public Radio Exchange (PRX)

PRX’s mission is to help diverse voices and awesome audio stories reach and inform millions of people through its innovative digital platforms, applications and services. From building apps for This American Life to distributing The Moth Radio Hour to hundreds of public radio stations across the country, PRX is breaking new ground in public media.

Learn more about Public Radio Exchange (PRX) →

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