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Reinventing libraries for 21st century

By Patrick Kowalczyk, 8 July 2016 — Funding, Mission Driven

Knight News Challenge on Libraries last week announced funding of $1.6 million for a range of innovative digital and data projects aimed at re-imagining libraries for the 21st century. Winners ranged from a free library program that uses internet video to connect incarcerated parents with their kids for storytime to a project aimed at increasing diverse perspectives (more than 90% of Wikipedia contributors are male) on Wikipedia by training librarians to assist their communities in editing and verifying Wikipedia entries. 

Coverage of the winners included The Verge, Tech Insider, Mic, TakePart, Pacific Standard Magazine, Mental Floss, GeekWire, and The Christian Science Monitor.

PKPR Client: The Knight Foundation

PKPR partnered with the Knight Foundation to elevate its role as a leading voice and funder at the intersection of media innovation, digital democracy, and the fight against misinformation.

We developed strategic communications campaigns that translated complex research into compelling, accessible narratives for mainstream audiences. A signature moment came with Knight’s groundbreaking research on election misinformation on Twitter, which sparked national dialogue and secured in-depth coverage in NPR, Politico, Axios, New York Post, and The Daily Beast. The partnership has helped establish Knight as a go-to source for journalists covering technology, media, and civic engagement, while amplifying the visibility and impact of its grantmaking.

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