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Speakeasy Dollhouse: “A Hot Club Fun Time Machine”

As it embarked on its third season, Speakeasy Dollhouse tapped PKPR to develop a campaign to garner renewed press attention for the play and to position it at the forefront of a new wave of immersive theater productions in New York City.  PKPR worked on three fronts: inviting critics to review the play for first time, pursuing profiles and interviews with the play’s creator Cynthia Von Buhler, and placing features and round-ups on the emerging trend of immersive theater. 

The results: an awesome profile in the Wall Street Journal, reviews in outlets like the New York PostShow Business Weekly, and NYTheatre, and in depth features on the immersive theater phenomenon in Crain’s New York BusinessTheatermania, and NewYork.com.

PKPR Client: Speakeasy Dollhouse


Under the direction of Cynthia von Buhler, Speakeasy Dollhouse has become one of the most prolific creators of immersive theater in New York City having staged six hit plays including: The Bloody Beginning (The Back Room), The Brothers Booth (The Players Club), The Girl Who Handcuffed Houdini (Theatre 80), The Illuminati Ball Immersive Excursion (Secret Location), and The Illuminati Ball New York City (Weylin).

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