Dear Dyslexia made its national debut on October 17th at a pop-up exhibit and press conference on Capitol Hill sponsored by Representative Julia Brownley (D-CA), co-chair of the House Dyslexia Caucus. Dear Dyslexia founder Gil Gershoni and Representative Larry Bucschon (R-IN) were among the speakers who highlighted the importance of changing perceptions of dyslexia from a disability to a hyper-ability. Coverage included The Hill (“Dear Dyslexia Project plastering Capitol with postcards with a message”) and Education Week (“Disability or ‘Superpower’? The Push to Change Mindsets About Students With Learning Differences”).
PKPR Client: Gil Gershoni
Gil Gershoni is the founder and creative director of Gershoni Creative, a creative agency, and the founder of Dyslexic Design Thinking, which teaches people how to leverage strategies that come naturally to dyslexics to enhance how they work, think, create, and problem-solve.
Learn more about Gil Gershoni →