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Storyful study in CBS News

Recent air travel disasters are making splashy headlines — leading to an increase in flight anxiety. But is it warranted? Are travel accidents happening more often or are we simply sensationalizing them through rapt social media coverage? Storyful’s analysis of social media discussions about aviation incidents proves that there’s a stark disconnect between the number of incidents, year over year, and the exploding online conversation. These insights were featured in CBS News.

PKPR Client: Storyful

Storyful is the world’s leading news and intelligence agency. Founded by pioneering journalists as the first social media newswireStoryful was created out of the need to break the news faster and edit social content to add vital context to news reporting. It has evolved into a premium news, video, and strategic intelligence partner for media, business leaders, and marketing and communications professionals.

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