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Time Inc. Hosts 2nd Annual 10 NYC Startups to Watch

By Patrick Kowalczyk, 18 May 2012 — Internet, Media

For the second year in a row, PKPR managed publicity for Time Inc’s 10 NYC Startups To Watch, which has quickly become one of the flagship annual events of Internet Week New York. TechCrunch called it a “pretty badass party” and New York Observer’s BetaBeat named it one one of the “ten must-see events of Internet Week.” 

More than 50 journalists attended the event, filing on-the-scene stories featuring interviews with founders of Codecademy, Artsy, Fab, Stamped, and the other honored startups. Highlights of the coverage included a TechCrunch TV segment, in depth stories in Adweek, Fox Business, WNET’s MetroFocus, and Portfolio, and a slideshow on PCMag.com profiling each of the startups.

PKPR Client: Time Inc.

Time Inc., a division of Time Warner, is a world class branded content company, engaging more than 138 million consumers monthly across multiple platforms. With 22 magazines and 27 web sites in the U.S., it is the country�s largest consumer publisher. Each month, one out of every two American adults reads a Time Inc. magazine, and one out of every five, who are online, visits a company web site (more than 50 million monthly unique visitors). Time Inc.�s popular brands and successful franchises extend to online, mobile and tablets, television, video events and branded products.

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