As the $83.8 billion back-to-school shopping season kicks into high, a new STELLAService study revealed that while shopping online may save customers some time, a trip to the mall can pay off in savings as well as overall convenience.
PKPR secured wide coverage for the study, including an appearance by STELLAService CEO Jordy Leiser on PBS’ Nightly Business Report. Other placements included CNBC, Slate, Time.com, MediaPost, U.S. News & World Report, The Consumerist, and PCMag.com.
